Tag: 2015

By Brendon Cornwell, Impact Makers’ Digital Practice Lead on3

We live in a society that is “ON” 24/7 and where we are constantly connected to each other, our devices and the world around us. Our expectations of that connection is greater than ever – we are willing to trade information about our friendships, buying habits, physical well being and even location, but in return we demand quality, convenient, and consistent experiences. This means that we don’t give the companies we connect with a break when they don’t meet our expectations and we quickly move to find another company that will meet our ever-expanding needs.

Although some companies have risen to the challenge, they often fail because they don’t understand why we use their products or services, which means their user experience fails to meet our expectations. We don’t care about the organizational structure of the companies we interact with, their aging technology stack, or that they haven’t been able to keep up with changes in communication and digital technology. more

We are pleased to share an Impact Makers video.  This inaugural video provides a brief overview of our social venture and business components.

Share the video link with your colleagues, friends, and family so that even more people can learn about us. more

On December 5, 60 bikes were donated to the Hanover Christmas Mother in honor of Carrie Wortham, the 26-year-old who was struck and killed by a motorist as she rode her bike on a Hanover County road in early September.

Carrie was a giving and passionate woman, a VMI and St. Catherine’s graduate who worked with Midwives for Haiti and Impact Makers.

The Richmond Area Bicycling Association is honoring her by donating bikes in her name to children in need. The group raised the money, assembled the bikes, and delivered them.

Read the Richmond Times-Dispatch article.

Watch the NBC 12 video.

Impact Makers recently sponsored Hacktastic, along with RichTech. Hacktastic is a program that introduces children to the fundamentals of coding and teaches how to code using html. more

2015 Winner Hi ResImpact Makers is honored to share that our website project with MedStar Health won the silver 2015 eHealthcare Leadership Award in the “Best Healthcare Content” category. The 16th Annual eHealthcare Leadership Awards were presented by Health Care Communications on November 11, 2015 in Orlando.

MedStar Health is a large healthcare provider in the Baltimore/Washington metro area with 10 hospitals, 250 outpatient centers, 6,000 physicians and 30,000 associates caring for millions of patients every year. Impact Makers’ project with MedStar Health included a new digital presence, an overhaul of the existing website by modernizing the look and feel, converting to a user-friendly CMS, responsive design and an advanced content and provider search capability. For more information on the project, see the case study published by Amazon Web Services. more

Henrico County-based Midwives for Haiti named its new birth center in Cabestor, Haiti, for Carrie Wortham, an Impact Makers’ Consultant and Midwives for Haiti employee who was hit and killed while bicycling in Hanover County in September.

Read the Richmond Times-Dispatch article on the Carrie Wortham Birth Center. more

The Greater Richmond Chamber of Commerce named Impact Makers a Finalist for their 2015 IMPACT Awards, one of three in the large company category. The IMPACT Award is the Chamber’s premier award and honors the ways in which businesses are making an impact on the Richmond Region economy, community and their employees.

The annual awards ceremony on November 4, 2015 featured videos of each finalist, including Impact Makers.

For more information and coverage:



The leading blog on health IT news, HIStalk, featured an interview with Impact Makers’ CEO and Founder Michael Pirron on November 18, 2015. Michael discusses Impact Makers’ work in health care technology and business transformation.

See the blog post: HIStalk Interviews Michael Pirron, CEO, Impact Makers.

brendon_cropped2Impact Makers is pleased to welcome Brendon Cornwell as Digital Practice Lead. Brendon is an experienced consultant and expert in delivering solutions through digital strategy, user experience, interaction design and technical implementation across a broad scope of industries, ranging from Fortune 500 companies to universities to government organizations.

In September 2015, Brendon was featured in the “Notable Gifts” section of the Richmond Times-Dispatch for pro-bono work he did with The Doorways, formerly the Hospital Hospitality House.

“We are happy to have Brendon join the team. His community focus, as well as his expertise and professional background, fit well with Impact Makers’ business,” said Michael I. Pirron, Impact Makers’ Founder and CEO.  more

Lead Consultant Martin Erb’s daughter, Esther Atkins

Kristi Decker, Amanda Slemaker and Randi Farrar

Amanda and Randi

Amanda and Randi

Kristi Decker

Amanda and Randi

Esther Atkins

Amanda and Randi

On Saturday, November 14, 2015, Impact Makers’ employees participated in the Anthem Richmond Marathon in support of Team Carrie, in memory of former co-worker, Carrie Wortham. more